When PUBG was first introduced, it was a hit game from the get-go, and that was mainly because of the unique and super addictive gameplay of it, and in the gamer scene, nobody had seen a worldwide craze like this. And to be honest, it was something else, like literally everybody in the world knew about this game, even people who aren’t even into gaming. So, that right there was a huge success already, but what about the financial success? That’s the reason we’d like to talk about things like PUBG Net Worth, Income, Assets & Investments, etc.
| Name | PUBG / Krafton |
| Established Year | PUBG: 23 Mar 2017, Krafton: 7 years (5 Nov 2018) |
| Net Worth figures | $7.26B estimate (Feb 2026) |
| Primary Income | PUBG game sales, mobile revenue, BGMI, in-game purchases, live-service content |
| Major assets | PUBG IP, PUBG Studios, PUBG: Battlegrounds, PUBG Mobile, BGMI, New State Mobile, game studio portfolio |
| Investments | Game studio acquisitions, AI/gaming tech, Blue Ocean Games fund, India Unicorn Growth Fund |
Net Worth Breakdown
True, PUBG itself is not a company or anything like that, and that’s the reason we can’t specifically tell you a game’s net worth, but when searching for it, people are usually looking for the net worth of the company that made this game. So, if we assume that’s the case, then as of 19 March 2026, Krafton was estimated to be worth about 10.45 trillion KRW, and another estimate from February 2026 put that figure at roughly $7.26 billion. And to add more to that, well, in fact, Krafton announced record revenues of KRW 3.3266 trillion and operating profit of KRW 1.0544 trillion in 2025. In general, most of the value really comes from the PUBG franchise.
Income Sources Explained
True, and there is no denying in the fact that the absolute majority of Krafton’s revenue supply is PUBG games like PUBG: Battlegrounds, PUBG Mobile, and Battlegrounds Mobile India. Talking about more income streams, see, mainly, this revenue is earned through in-game purchases like skins, battle passes, and other live-service items. Also, PUBG for PC and console has already sold over 75 million copies. The total PUBG franchise globally had also reached about $13 billion in total revenue by Q3 2022.
Total Assets & Investments
Assets? In the gaming industry? Well, no doubt, the game itself had to be the biggest asset of the company that made this game, and in the case of Krafton, no doubt, PUBG is the intellectual property of theirs, a development unit, PUBG Studios, alongside several game versions like PUBG Mobile, BGMI, and New State Mobile. Besides PUBG, Krafton also owns and invests in a number of game studios like Unknown Worlds Entertainment, 5minlab, Neon Giant, Tango Gameworks, and Eleventh Hour Games. These contribute the most to value long-term besides just PUBG. On the investment side, Krafton participated in the $30 million Blue Ocean Games fund in 2025.
